ProverbMorality
English origin
English originPleasing ware is half sold.
Meaning: Attractive presentation and packaging persuade customers more effectively than quality alone.
Origin: Recorded in A Dictionary of English Proverbs and Proverbial Phrases, an undated collection published in London by Whittaker & Co. around 1880 and credited to Thomas Preston. Its earlier history hasn't been traced.
Explore another collection: Idioms
Colorful expressions from dozens of languages, with their word-for-word translations.
- Mystère et boule de gomme Nobody has the faintest idea.
- Promettre monts et merveilles To promise far more than could ever be delivered.
- Entre le marteau et l'enclume Caught between two opposing forces with no way out.
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